Dr. Jeffrey Scott Stanton, DCH delivers behavioral training, sales coaching, and keynote programs for the nation's top 100 real estate brokerages — from national franchises to luxury boutiques to virtual cloud models. Every program starts with a diagnosis, not a script.
Compass · eXp Realty · Keller Williams · RE/MAX · Douglas Elliman · SERHANT. · Howard Hanna · Coldwell Banker · Berkshire Hathaway HomeServices · Sotheby's · Brown Harris Stevens · The Agency · Corcoran · Windermere · Redfin · Real Broker · Fathom Realty · Long & Foster · Weichert · and 80+ more
It doesn't matter whether your agents are at Compass or Keller Williams, SERHANT. or Fathom Realty, Sotheby's or HomeSmart. The execution gap looks the same everywhere: agents who know exactly what they should be doing — and consistently don't do it.
The reason is behavioral, not educational. There are specific, measurable psychological patterns — called sales reluctance — that interrupt the connection between agent knowledge and agent execution. They're identifiable with the right diagnostic tool. They're removable with the right targeted intervention. And they explain why more training, more scripts, and more accountability structures haven't moved the production numbers.
"The brokerage with the best training content doesn't win. The one that closes the gap between what agents know and what they actually do — wins."
— Dr. Jeffrey Scott Stanton, DCH
High-impact keynote sessions for company events, sales rallies, annual conferences, and regional meetings. Available in-person and virtual. Diagnosis-forward — agents leave knowing specifically what's blocking their execution, not just inspired to do better.
View Keynote Programs →Multi-session behavioral training programs for brokerage teams. Structured 4–12 week engagements that use diagnostic assessment, targeted training, and execution measurement to produce lasting behavioral change.
View Training Programs →One-on-one behavioral coaching for agents at any brokerage. Starts with the R2R, CDSI, and Five Growth Models assessments. Produces a personalized execution plan built around the agent's specific behavioral barriers.
Agent Coaching →Real estate compliance courses that protect your brokerage and engage your agents. Built on behavioral science — not just checkbox compliance. Available for all major brokerage models and state requirements.
Compliance Programs →Specialized behavioral training for luxury divisions and high-end agent teams. The behavioral requirements at the luxury tier are distinct — and so is the training required to perform at that level.
Luxury Training →Dr. Stanton serves as Fractional Chief Learning Officer for brokerages that need a full training architecture — onboarding, performance systems, compliance, and agent development — without a full-time hire.
Fractional CLO →Dr. Jeffrey Scott Stanton, DCH works with Keller Williams offices, market centers, and agent teams to deliver behavioral training that moves production. Programs are customized to the Keller model, agent profile, and regional market conditions.
Behavioral sales training and coaching for Keller Williams Realty Pinnacle Partners Group agents and leadership teams. Programs targeting the specific execution gaps common in Keller environments.
View training →Behavioral sales training and coaching for Keller Williams GO Network agents and leadership teams. Programs targeting the specific execution gaps common in Keller environments.
View training →Dr. Jeffrey Scott Stanton, DCH works with Coldwell Banker offices, market centers, and agent teams to deliver behavioral training that moves production. Programs are customized to the Coldwell model, agent profile, and regional market conditions.
Behavioral sales training and coaching for Coldwell Banker Bain agents and leadership teams. Programs targeting the specific execution gaps common in Coldwell environments.
View training →Behavioral sales training and coaching for Coldwell Banker Sea Coast Advantage agents and leadership teams. Programs targeting the specific execution gaps common in Coldwell environments.
View training →Behavioral sales training and coaching for Coldwell Banker Harris McHaney & Faucette agents and leadership teams. Programs targeting the specific execution gaps common in Coldwell environments.
View training →Behavioral sales training and coaching for Coldwell Banker Distinctive Properties agents and leadership teams. Programs targeting the specific execution gaps common in Coldwell environments.
View training →Behavioral sales training and coaching for Coldwell Banker Howard Perry and Walston agents and leadership teams. Programs targeting the specific execution gaps common in Coldwell environments.
View training →Behavioral sales training and coaching for Coldwell Banker Hearthside agents and leadership teams. Programs targeting the specific execution gaps common in Coldwell environments.
View training →Behavioral sales training and coaching for Coldwell Banker Preferred agents and leadership teams. Programs targeting the specific execution gaps common in Coldwell environments.
View training →Dr. Jeffrey Scott Stanton, DCH works with Berkshire Hathaway HomeServices offices, market centers, and agent teams to deliver behavioral training that moves production. Programs are customized to the Berkshire model, agent profile, and regional market conditions.
Behavioral sales training and coaching for Berkshire Hathaway HomeServices Fox & Roach agents and leadership teams. Programs targeting the specific execution gaps common in Berkshire environments.
View training →Behavioral sales training and coaching for Berkshire Hathaway HomeServices Georgia Properties agents and leadership teams. Programs targeting the specific execution gaps common in Berkshire environments.
View training →Behavioral sales training and coaching for Berkshire Hathaway HomeServices Florida Realty agents and leadership teams. Programs targeting the specific execution gaps common in Berkshire environments.
View training →Behavioral sales training and coaching for Berkshire Hathaway HomeServices Utah Properties agents and leadership teams. Programs targeting the specific execution gaps common in Berkshire environments.
View training →Behavioral sales training and coaching for Berkshire Hathaway HomeServices Nevada Properties agents and leadership teams. Programs targeting the specific execution gaps common in Berkshire environments.
View training →Behavioral sales training and coaching for Berkshire Hathaway HomeServices New England Properties agents and leadership teams. Programs targeting the specific execution gaps common in Berkshire environments.
View training →Behavioral sales training and coaching for Berkshire Hathaway HomeServices Texas Realty agents and leadership teams. Programs targeting the specific execution gaps common in Berkshire environments.
View training →Dr. Jeffrey Scott Stanton, DCH works with Sotheby's International Realty offices, market centers, and agent teams to deliver behavioral training that moves production. Programs are customized to the Sotheby's model, agent profile, and regional market conditions.
Behavioral sales training and coaching for Pacific Sotheby's International Realty agents and leadership teams. Programs targeting the specific execution gaps common in Pacific environments.
View training →Behavioral sales training and coaching for Premier Sotheby's International Realty agents and leadership teams. Programs targeting the specific execution gaps common in Premier environments.
View training →Behavioral sales training and coaching for One Sotheby's International Realty agents and leadership teams. Programs targeting the specific execution gaps common in One environments.
View training →Behavioral sales training and coaching for Gibson Sotheby's International Realty agents and leadership teams. Programs targeting the specific execution gaps common in Gibson environments.
View training →Behavioral sales training and coaching for Russ Lyon Sotheby's International Realty agents and leadership teams. Programs targeting the specific execution gaps common in Russ environments.
View training →Behavioral sales training and coaching for Briggs Freeman Sotheby's International Realty agents and leadership teams. Programs targeting the specific execution gaps common in Briggs environments.
View training →Behavioral sales training and coaching for Sotheby's International Realty Inc. agents and leadership teams. Programs targeting the specific execution gaps common in Sotheby's environments.
View training →Behavioral sales training and coaching for Daniel Gale Sotheby's International Realty agents and leadership teams. Programs targeting the specific execution gaps common in Daniel environments.
View training →Dr. Jeffrey Scott Stanton, DCH works with RE/MAX offices, market centers, and agent teams to deliver behavioral training that moves production. Programs are customized to the RE/MAX model, agent profile, and regional market conditions.
Behavioral sales training and coaching for RE/MAX Gold / Gold Nation agents and leadership teams. Programs targeting the specific execution gaps common in RE/MAX environments.
View training →Behavioral sales training and coaching for RE/MAX Professionals agents and leadership teams. Programs targeting the specific execution gaps common in RE/MAX environments.
View training →Behavioral sales training and coaching for RE/MAX Results agents and leadership teams. Programs targeting the specific execution gaps common in RE/MAX environments.
View training →Behavioral sales training and coaching for RE/MAX Alliance agents and leadership teams. Programs targeting the specific execution gaps common in RE/MAX environments.
View training →Behavioral sales training and coaching for RE/MAX Estate Properties agents and leadership teams. Programs targeting the specific execution gaps common in RE/MAX environments.
View training →Behavioral sales training and coaching for RE/MAX Select One agents and leadership teams. Programs targeting the specific execution gaps common in RE/MAX environments.
View training →Dr. Jeffrey Scott Stanton, DCH works with Corcoran offices, market centers, and agent teams to deliver behavioral training that moves production. Programs are customized to the Corcoran model, agent profile, and regional market conditions.
Behavioral sales training and coaching for Corcoran Group agents and leadership teams. Programs targeting the specific execution gaps common in Corcoran environments.
View training →Behavioral sales training and coaching for Corcoran Sawyer Smith agents and leadership teams. Programs targeting the specific execution gaps common in Corcoran environments.
View training →Whether you're a national franchise, a regional independent, a luxury boutique, or a virtual cloud brokerage — the behavioral barriers blocking your agents are identifiable, measurable, and removable. Dr. Stanton works with all of them.
Behavioral sales training and coaching for Compass agents and leadership teams. Programs targeting the specific execution gaps common in Compass environments.
View training →Behavioral sales training and coaching for Anywhere Advisors agents and leadership teams. Programs targeting the specific execution gaps common in Anywhere environments.
View training →Behavioral sales training and coaching for eXp Realty agents and leadership teams. Programs targeting the specific execution gaps common in eXp environments.
View training →Behavioral sales training and coaching for HomeServices of America agents and leadership teams. Programs targeting the specific execution gaps common in HomeServices environments.
View training →Behavioral sales training and coaching for The Real Brokerage Inc. agents and leadership teams. Programs targeting the specific execution gaps common in The environments.
View training →Behavioral sales training and coaching for Hanna Holdings agents and leadership teams. Programs targeting the specific execution gaps common in Hanna environments.
View Training →Behavioral sales training and coaching for Douglas Elliman Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Douglas environments.
View training →Behavioral sales training and coaching for Redfin agents and leadership teams. Programs targeting the specific execution gaps common in Redfin environments.
View training →Behavioral sales training and coaching for Side agents and leadership teams. Programs targeting the specific execution gaps common in Side environments.
View training →Behavioral sales training and coaching for Peerage Realty Partners agents and leadership teams. Programs targeting the specific execution gaps common in Peerage environments.
View Training →Behavioral sales training and coaching for William Raveis Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in William environments.
View training →Behavioral sales training and coaching for HomeSmart agents and leadership teams. Programs targeting the specific execution gaps common in HomeSmart environments.
View training →Behavioral sales training and coaching for United Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in United environments.
View training →Behavioral sales training and coaching for Fathom Realty agents and leadership teams. Programs targeting the specific execution gaps common in Fathom environments.
View training →Behavioral sales training and coaching for Howard Hanna Real Estate Services agents and leadership teams. Programs targeting the specific execution gaps common in Howard environments.
View training →Behavioral sales training and coaching for Long & Foster Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Long environments.
View training →Behavioral sales training and coaching for Weichert Realtors agents and leadership teams. Programs targeting the specific execution gaps common in Weichert environments.
View training →Behavioral sales training and coaching for John L. Scott Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in John environments.
View training →Behavioral sales training and coaching for Windermere Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Windermere environments.
View training →Behavioral sales training and coaching for First Team Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in First environments.
View training →Behavioral sales training and coaching for Allen Tate Realtors agents and leadership teams. Programs targeting the specific execution gaps common in Allen environments.
View training →Behavioral sales training and coaching for Harry Norman Realtors agents and leadership teams. Programs targeting the specific execution gaps common in Harry environments.
View training →Behavioral sales training and coaching for Brown Harris Stevens agents and leadership teams. Programs targeting the specific execution gaps common in Brown environments.
View training →Behavioral sales training and coaching for The Agency agents and leadership teams. Programs targeting the specific execution gaps common in The environments.
View training →Behavioral sales training and coaching for SERHANT. agents and leadership teams. Programs targeting the specific execution gaps common in SERHANT. environments.
View training →Behavioral sales training and coaching for Nest Seekers International agents and leadership teams. Programs targeting the specific execution gaps common in Nest environments.
View training →Behavioral sales training and coaching for Crye-Leike Realtors agents and leadership teams. Programs targeting the specific execution gaps common in Crye-Leike environments.
View training →Behavioral sales training and coaching for Realty ONE Group agents and leadership teams. Programs targeting the specific execution gaps common in Realty environments.
View training →Behavioral sales training and coaching for Century 21 New Millennium agents and leadership teams. Programs targeting the specific execution gaps common in Century environments.
View training →Behavioral sales training and coaching for Pinnacle Estate Properties agents and leadership teams. Programs targeting the specific execution gaps common in Pinnacle environments.
View Training →Behavioral sales training and coaching for Lyon Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Lyon environments.
View Training →Behavioral sales training and coaching for Key Realty agents and leadership teams. Programs targeting the specific execution gaps common in Key environments.
View Training →Behavioral sales training and coaching for EXIT Realty agents and leadership teams. Programs targeting the specific execution gaps common in EXIT environments.
View training →Behavioral sales training and coaching for ERA Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in ERA environments.
View training →Behavioral sales training and coaching for Better Homes and Gardens Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Better environments.
View training →Behavioral sales training and coaching for LPT Realty agents and leadership teams. Programs targeting the specific execution gaps common in LPT environments.
View training →Behavioral sales training and coaching for Samson Properties agents and leadership teams. Programs targeting the specific execution gaps common in Samson environments.
View training →Behavioral sales training and coaching for Majestic Realty Collective agents and leadership teams. Programs targeting the specific execution gaps common in Majestic environments.
View Training →Behavioral sales training and coaching for GO Management agents and leadership teams. Programs targeting the specific execution gaps common in GO environments.
Inquire →Behavioral sales training and coaching for Greenwood King Properties agents and leadership teams. Programs targeting the specific execution gaps common in Greenwood environments.
View Training →Behavioral sales training and coaching for TNG Real Estate Consultants agents and leadership teams. Programs targeting the specific execution gaps common in TNG environments.
View Training →Behavioral sales training and coaching for Parks Realty agents and leadership teams. Programs targeting the specific execution gaps common in Parks environments.
View training →Behavioral sales training and coaching for Slifer Smith & Frampton Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Slifer environments.
View training →Behavioral sales training and coaching for McEnearney Associates agents and leadership teams. Programs targeting the specific execution gaps common in McEnearney environments.
View training →Behavioral sales training and coaching for Smith & Associates Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Smith environments.
View training →Behavioral sales training and coaching for Dickerson & Nieman Realtors agents and leadership teams. Programs targeting the specific execution gaps common in Dickerson environments.
View Training →Behavioral sales training and coaching for Michael Saunders & Company agents and leadership teams. Programs targeting the specific execution gaps common in Michael environments.
View training →Behavioral sales training and coaching for First Weber Realtors agents and leadership teams. Programs targeting the specific execution gaps common in First environments.
View Training →Behavioral sales training and coaching for Shorewest Realtors agents and leadership teams. Programs targeting the specific execution gaps common in Shorewest environments.
View Training →Behavioral sales training and coaching for Edina Realty agents and leadership teams. Programs targeting the specific execution gaps common in Edina environments.
View training →Behavioral sales training and coaching for Realty Executives agents and leadership teams. Programs targeting the specific execution gaps common in Realty environments.
View training →Behavioral sales training and coaching for NextHome agents and leadership teams. Programs targeting the specific execution gaps common in NextHome environments.
View training →Behavioral sales training and coaching for HomeSmart International agents and leadership teams. Programs targeting the specific execution gaps common in HomeSmart environments.
View training →Behavioral sales training and coaching for Real Estate One agents and leadership teams. Programs targeting the specific execution gaps common in Real environments.
View Training →Behavioral sales training and coaching for West Penn Realty agents and leadership teams. Programs targeting the specific execution gaps common in West environments.
Inquire →Behavioral sales training and coaching for Watson Realty Corp agents and leadership teams. Programs targeting the specific execution gaps common in Watson environments.
View Training →Behavioral sales training and coaching for PMZ Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in PMZ environments.
View Training →Behavioral sales training and coaching for Hunt Real Estate ERA agents and leadership teams. Programs targeting the specific execution gaps common in Hunt environments.
View Training →Behavioral sales training and coaching for Intero Real Estate Services agents and leadership teams. Programs targeting the specific execution gaps common in Intero environments.
View training →Behavioral sales training and coaching for Alain Pinel Realtors agents and leadership teams. Programs targeting the specific execution gaps common in Alain environments.
View Training →Behavioral sales training and coaching for Pacific Union International agents and leadership teams. Programs targeting the specific execution gaps common in Pacific environments.
View training →Behavioral sales training and coaching for Vanguard Properties agents and leadership teams. Programs targeting the specific execution gaps common in Vanguard environments.
View Training →Behavioral sales training and coaching for Zephyr Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Zephyr environments.
View Training →Behavioral sales training and coaching for Climb Real Estate agents and leadership teams. Programs targeting the specific execution gaps common in Climb environments.
View Training →Behavioral sales training and coaching for Hilton & Hyland agents and leadership teams. Programs targeting the specific execution gaps common in Hilton environments.
View training →Behavioral sales training and coaching for Rodeo Realty agents and leadership teams. Programs targeting the specific execution gaps common in Rodeo environments.
View Training →Behavioral sales training and coaching for Teles Properties agents and leadership teams. Programs targeting the specific execution gaps common in Teles environments.
View Training →206 pages covering the nation's top 100 real estate brokerage brands, their regional affiliates, and market centers. Find yours below.
Dr. Jeffrey Scott Stanton, DCH works with agents and leadership teams across all major real estate companies — including Compass, eXp Realty, Keller Williams, RE/MAX, Douglas Elliman, SERHANT., Howard Hanna, Coldwell Banker, Berkshire Hathaway HomeServices, Sotheby's International Realty, Brown Harris Stevens, The Agency, Corcoran, Windermere, Redfin, Real Broker, Fathom Realty, Long & Foster, Weichert, Realty ONE Group, Century 21, EXIT Realty, ERA Real Estate, HomeSmart, and more. Programs are customized to the brokerage model, not delivered as generic content.
Dr. Stanton provides behavioral sales training, keynote speaking, executive coaching, compliance training, and fractional CLO services for real estate companies. Every program begins with behavioral diagnostics — identifying the specific patterns blocking agent execution — rather than delivering generic training content. Training formats include half-day and full-day workshops, multi-session programs, virtual delivery, and ongoing coaching engagements.
Both. Dr. Jeffrey Scott Stanton, DCH works with individual agents one-on-one through his real estate sales coaching program, and with full brokerage teams through corporate training and keynote programs. Individual agents from any brokerage — Keller Williams, eXp Realty, Compass, Douglas Elliman, SERHANT., Howard Hanna, Coldwell Banker, or any other company — can engage Dr. Stanton directly for behavioral coaching.
Real estate training delivers knowledge, skills, and systems to a group — typically through workshops, keynotes, or course-based programs. Real estate coaching is an individualized, ongoing process that uses behavioral diagnostics (such as the R2R assessment) to identify personal execution barriers and build a targeted plan to remove them. Dr. Stanton offers both — and often combines them: brokerage-wide training to set the behavioral framework, followed by individual coaching for high-potential agents or leaders.
Standard brokerage training focuses on knowledge transfer — scripts, systems, lead generation, and sales techniques. Dr. Stanton's approach is diagnosis-first: using the R2R (Reluctance to Resilience) assessment, the CDSI (Communication and Decision Style Inventory), and the Five Growth Models to identify the specific behavioral patterns preventing execution. Training and coaching are then built around those specific patterns — producing lasting behavioral change instead of temporary motivation.
Tell Dr. Stanton about your company — the size, the model, the production challenge — and he'll identify the training or coaching approach that fits. No generic proposals. No one-size-fits-all programs.